Roto has announced a new partnership deal with Titon Hardware that will expand the distribution of our aluminium window hardware in the UK market.
Our two brands have worked together before, with Titon already selling Roto reversible systems. This new arrangement brings the Roto AL Designo Tilt&Turn hardware into the Titon portfolio for its sales team to proactively take to market.
“Titon is a well-recognised brand in the UK industry with a strong reputation, so it makes perfect sense for us to expand our partnership with them”, says Vesa Nenye, Roto’s head of customers and markets for the UK. “Customers can buy our premium brand hardware from a supplier they already trust”.
Titon will have a dedicated Roto product team whose main task will be to sell Roto AL Designo, the fully concealed hardware for large and heavy aluminium windows, which allows manufacturers to make Tilt&Turn and Turn-Only units up to sash height of 3000 mm and a maximum load of 180 kg.
“Fabricators will get maximum benefit from this partnership in terms of both product advantage and dealer support”, Vesa explains. “With AL Designo they can be sure their windows meet the most stringent demands of architects and specifiers in terms of appearance and performance.
“With the Titon sales team being trained directly by Roto, fabricators will also get the best possible technical guidance. These customers will also benefit from access to Titon’s in-house test facilities here in the UK”.
Titon views the new partnership as a significant expansion of its product offering and a way to give clients the opportunity to enhance and expand their own sales possibilities within the aluminium window sector.
“We’ve been very keen to partner with Roto because the company has such a long track record of being an innovator. It’s one of the world’s leading hardware brands and one that we are very pleased to be associated with”, says Tyson Anderson, Titon’s Sales and Marketing Director.
“Aluminium windows and doors remain very popular in both the commercial and domestic markets”, he says. “Customers are looking for top quality hardware that helps their windows achieve maximum performance in terms of load-bearing, weather-sealing, security and long service life. The Roto AL Designo range meets all these requirements”.
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