Roto Western Europe has appeared as a featured company on a popular business segment broadcast by a Belgian television channel.
A reporting team from the channel Kanaal-Z visited the Zaventem offices to interview the management team on a range of topics including the Roto product offering and its advantages, quality standards and compliance, sustainability, innovation and employee development.
The three minute episode is part of a segment called, “Alle Zaken op een Rijtje”, which airs regularly at weekends on Kanaal-Z. The edition featuring Roto airs on Saturday 17 May 2025. The online version is a longer 5 minute edit of the same source material.
Marketing Specialist Subana Akhmedova said, “It has been interesting for the company to take part in this kind of national media coverage. The focus on product quality, environmental responsibility and empowering people presents Roto to viewers as a forward-looking, premium brand within the window and door technology sector and a natural partner for other companies with similar values”.
Appearing in the programme are Chris Cauwenberghs (General Manager Western Europe), Sylvie Hoste (Head of HR), Gerry Claassens (Benelux Sales Manager) and Patrice Lurmonte (Product & Marketing Manager).
You can view the Roto episode after 17 May on the Alle Zaken op een Rijtje website and on YouTube at the following links:
Kanaal-Z website: https://allezakenopeenrijtje.be/
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